MLA 2020 Virtual Conference Archives

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Making the Connection with Veterans

Do you know how to connect the veterans in your community to the resources and benefits they have earned? The Michigan Veterans Affairs Agency will provide an overview of what it means to be a veteran, what local/state/federal resources are available to help veterans, and what actions you can take to engage with more veterans in your community. Audience members are encouraged to come prepared with what veteran-specific programs they have offered and any questions they may have.

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Collaboration Between School and Public Libraries

This session will introduce ideas on how to start or increase collaboration between school and public libraries. As school library budgets decrease, how can public libraries help to promote shared responsibilities and reach all levels and demographics of students in grades K-12 all while encouraging continued library usage beyond public school and the classroom? Explore the many possibilities that require little to no funding for either side of the collaboration.

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NNLM: Your Library Partner for a Healthy Community

Discover why the American Library Association, the Public Library Association, and WebJunction are partnering with the National Network of Libraries of Medicine (NNLM) to offer programs, funds, and courses as well as free and trustworthy consumer health information from the National Library of Medicine.

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Branding? Implement a Unified Brand Strategy for Your Library

Libraries are changing. Library visitors are changing, too. To remain a relevant resource for knowledge, libraries need to pay as much attention to serving their visitors in the digital space as they do in the physical one. Learn how to consistently connect visitors to curated collections, events, programming and resources, all within a unified brand experience.

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Social Media: Common Problems and Legal Issues for Public Libraries

Libraries are using social media now more than ever to promote activities and services. But, social media comes with legal pitfalls. This session will focus on privacy and constitutional issues relating to social media. We will also address common social media problems around the country that are resulting in lawsuits against public entities.

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